Notice that, however, that flirting from the camera is the single worst attitude a woman can take.Certain social etiquettes apply even online: if you’re going to be making eyes at someone, it should be with the person looking at your picture.
But since the Cleavage Shot is the feminine analogue of the Ab Shot, and an undisputed online dating archetype, we thought we should discuss it.
Like the Ab Shot, the Cleavage Shot is very successful, drawing 12.9 new contacts per month, or 49% more than average.
Now, you’re always told to look happy and make eye contact in social situations, but at least for your online dating photo, that’s just not optimal advice.
For women, a smile isn’t strictly better: she actually gets the most messages by flirting directly into the camera, like the center and right-hand subjects above.
In looking closely at the astonishingly wide variety of ways our users have chosen to represent themselves, we discovered much of the collective wisdom about profile pictures was wrong.
For interested readers, I explain our measurement process, and how we collected our data, at the end of the post.
When at first these results came back, we didn’t believe it.
We installed all kinds of sophisticated photo analysis software libraries, ran scripts to measure the percentage of face in each of our photos, generated diabolically meaningless scatter plots: But the facts were stubborn: your face doesn’t necessarily matter.
We looked a level deeper and analyzed what resulted from the incoming contacts. And we discovered the following: This chart gives excellent insight as to why to the subject of this picture: gets many more meaningful messages than does the subject of this one: even though the two women are basically the same age, spend the same amount of time on the site, have similar profile length and quality, and have the same “attractiveness” as rated by Ok Cupid’s male population.