In essence, these businesses are taking an analytical approach to love – taking an online version of people and translating that into an analog interaction in hopes of finding “the one.” And we thought retailers having to track online browsers as customers turning up at a bricks-and-mortar location faced a big challenge. Sign up to receive customer & audience intelligence news, ideas & resources right in your inbox.
Crewdating is the fastest growing website for people in uniform looking for dating and frienship.
So why would the world's largest dating site suddenly decide to sell its profitable European operation?
Ross Williams, co-founder of White Label Dating, which powers dating sites for publishers, sees the strategy behind the decision.
Plus, running, biking, and climbing make for great dating opportunities year-round.
On the site, users can create profiles where they list their city, age, name, their significant-other gender preference, and a range of outdoor activities that they participate in, for both winter and summer.
As many data practitioners already know, answering the question of “Could we collect the data?
” is very different than answering “Should we collect the data?
Soon it will be spring and we all know what that means – love is in the air.
And when it comes to love (or at least online dating), big data in general and customer intelligence in particular play increasingly significant roles in connecting people to their soul mates.
We believe that by dating someone in the same line of work or with mutual interests, you have a better chance of succeeding in your dating quest.